KoreaTechToday - Korea's Leading Tech and Startup Media Platform
  • Topics
    • Naver
    • Kakao
    • Nexon
    • Netmarble
    • NCsoft
    • Samsung
    • Hyundai
    • SKT
    • LG
    • KT
    • Retail
    • Startup
    • Blockchain
    • government
  • Topics
    • Naver
    • Kakao
    • Nexon
    • Netmarble
    • NCsoft
    • Samsung
    • Hyundai
    • SKT
    • LG
    • KT
    • Retail
    • Startup
    • Blockchain
    • government
No Result
View All Result
KoreaTechToday - Korea's Leading Tech and Startup Media Platform
No Result
View All Result
Home KBS

Wavve Off To A Rocky Start

 3,602 total views,  1 views today

KoreaTechToday Editor by KoreaTechToday Editor
PUBLISHED: September 26, 2019 UPDATED: September 26, 2019
in KBS, MBC, SBS, SK, Uncategorized, Wavve
0
Wavve Online Logo
Wavve Online Logo

Wavve Online Logo

A rocky start for Wavve as it started as a new video streaming service launched by SK Telecom in coordination with three major TV broadcasters – KBS, MBC, and SBS. Users complained of lack of enjoyable content and poor streaming quality.

The broadcasters and the mobile carrier aimed to take on the streaming giant Netflix by launching the unified platform on September 18. Wavve combined the media companies’ Pooq streaming service with SKT’s Oksusu streaming service.

The companies’ joint venture said that to secure more than 5 million paid subscribers, and annual sales of 500 billion won, it will invest 300 billion won ($250 million) by 2023.

However, Wavve received a response far less than what the companies expected from users. The streaming service acquired more than 5 million downloads through Google’s Play Store app but only scored by some 28,000 users with 2.2 out of 5.

The bulk of complaints from Wavve users are having unstable service quality. Videos load slowly or keep buffering, and that the subscribers are unable to access media from cable channels such as JTBC and tvN.

Other users say that they cannot enjoy free TV shows or movies offered in Oksusu even if they have purchased a high-price SK Telecom plan.

“Compared to Tving ― another streaming service operated by CJ ENM ― I am getting distorted images and buffering issues. I am subscribing to a full HD service, but it feels like I am watching videos with standard (SD) quality resolution,” a Wavve user posted on the Google Play app store.

Another user said that the Wavve service has a poor service quality in comparison with Oksusu.

“Wavve is better than Oksusu for offering live programs of major broadcasters, but it is inconvenient that I am not able to use some of the services I enjoyed with Oksusu. Even though I wasn’t subscribed to Oksusu, I could enjoy free movies or TV shows, but there’s no such content on Wavve,” the user wrote.

Wavve remarked that it has heard and acknowledged the grievances of the users and added it would offer better services to its users.

A Wavve official said, “As our service is based on Pooq, many Oksusu users are dissatisfied with Wavve because it feels unfamiliar. We have acknowledged that we have received a disappointing response and we will try to offer a more enhanced service.”

The official added, “Unlike Oksusu, which had aggressively conducted marketing activities with free movies or shows, we are enabling users to enjoy more than 1,000 movies if they pay a monthly subscription fee of at least 7,900 won ($6.60).”

Wavve added it would focus more on releasing its original content much like Netlfix. “The Tale of Nokdu” a romantic comedy-drama is scheduled to launch at the end of September.

“Wavve invested 100 percent in its original drama ‘The Tale of Nokdu.’ Wavve users who pay their monthly subscription fee will be able to enjoy the drama starting September 30 and to let more consumers know about our service; the drama will be aired on KBS TV as well,” the Wavve official said.

Experts suggested that the Wavve streaming service can be seen as a leader of the streaming service market if it improves its service quality and come up with more attractive original content.

“Currently, Wavve has garnered about 1 million paid subscribers. Based on SK Telecom’s competitiveness in mobile service and content development capability of the broadcasters, Wavve aims to improve the number of paid users. It remains to be seen whether it can offer attractive original contents or not and ‘The Tale of Nokdu’ will become a test case for that,” Hwang Sung-jin, an analyst at Hyundai Motor Securities, said.

What’s your thoughts?
+1
0
+1
0
+1
0
+1
2
+1
0
+1
0
+1
0
Tags: KBSMBCSBSSK TelecomWavve

Related Posts

SK Telecom to expand the Korean AI Ecosystem
Wavve Online Logo
AI

SK Telecom to expand the Korean AI Ecosystem

March 1, 2023
Samsung 5G NTN Modem Technology to advance Smartphone to Satellite communications
Wavve Online Logo
5G

Samsung 5G NTN Modem Technology to advance Smartphone to Satellite communications

February 28, 2023
Korea's first 'Ieum 5G (5G specialized network)' service at Naver's second office building '1784' in Bundang-gu, Seongnam-si, Gyeonggi-do.
Wavve Online Logo
5G

Naver Cloud & Samsung Electronics to build the world’s first 5G driven cloud-based autonomous driving robot 

June 17, 2022
SK Group forms ‘SK ICT Alliance’ for AI chip development
Wavve Online Logo
5G

SK Group forms ‘SK ICT Alliance’ for AI chip development

January 11, 2022
Hana Bank to introduce new fintech products with Hyundai and Kia
Wavve Online Logo
Automobile

Hana Bank to introduce new fintech products with Hyundai and Kia

October 19, 2021
SK Inc. invests in clean hydrogen production
Wavve Online Logo
Hydrogen

SK Inc. invests in clean hydrogen production

October 14, 2021
No Result
View All Result

Follow Us

FREE NEWSLETTER




PRODUCTS

Most Popular

  • 5 Best Korean to English Translation Apps

    0 shares
    Share 0 Tweet 0
  • Top South Korean Tech Products to Look Out for in 2021

    0 shares
    Share 0 Tweet 0
  • Robots to help Police Patrol in South Korea

    0 shares
    Share 0 Tweet 0
  • South Korea plans Urban Air Mobility Air Taxi services by 2025

    0 shares
    Share 0 Tweet 0
  • SK On to introduce South Korea’s first LFP Battery Prototype

    0 shares
    Share 0 Tweet 0
  • 5 All-Time Best Rom-Com K-Dramas to Watch

    0 shares
    Share 0 Tweet 0
  • Outsourcing by Samsung to China Feared by Phone Parts Suppliers

    0 shares
    Share 0 Tweet 0
  • Netmarble subsidiary Metaverse Entertainment’s K-Pop virtual girl band MAVE has a smashing online debut

    0 shares
    Share 0 Tweet 0
  • Top Eight Promising EdTech Startup Companies in South Korea

    0 shares
    Share 0 Tweet 0
  • KT Continues to Accelerate Its ‘Digico’ Transformation

    0 shares
    Share 0 Tweet 0
  • About Us
  • Account Page
  • application form
  • Cookie policy
  • Default Redirect Page
  • homepage
  • Login
  • login form
  • LogOut
  • Newsletter
  • Privacy Policy
  • Register
  • Reset Password
  • Sample Page
  • Subscription Plan
  • Terms of Use
  • test
  • test
  • testpage
  • TOS Page
  • Visitor Inside User Page

Copyright © 2023 KoreaTechToday | About Us | Terms of Use |Privacy Policy |Cookie Policy| Contact : press@koreatechtoday.com |

No Result
View All Result
  • Topics
    • Naver
    • Kakao
    • Nexon
    • Netmarble
    • NCsoft
    • Samsung
    • Hyundai
    • SKT
    • LG
    • KT
    • Retail
    • Startup
    • Blockchain
    • government

Copyright © 2023 KoreaTechToday | About Us | Terms of Use |Privacy Policy |Cookie Policy| Contact : press@koreatechtoday.com |